Municipal Alert System Launch

On Monday, November 14th  the Town initiated a one-call municipal alert at 12:00PM for the launch of a new automated alert system.

1237 people were successfully contacted via an automated phone call, text message, or email between 12:00PM and 12:18PM that afternoon. The system was pre-populated with phone numbers from the 411 phone directory, and a number of people had registered new contact information, including cell phones and emails before the launch. 

The system will be used in the event of minor emergencies and important notices such as power outages, water shut offs, boil water advisories, etc, as well as during major emergencies such as states of local emergency, fires, floods, and other natural disasters or local emergencies.

If you did not receive an alert, then there is a chance your phone number is not in our database, or you may have simply missed the call. The initial launch was only set at the “regular” emergency level, and was not set to make multiple attempts. In the event of a real emergency, the emergency level can be set to “urgent” and the system will try calling each number several times until it successfully gets through. 

A more efficient means of receiving an alert is to register your cell phone for SMS (text) messages, or register you email address. Then you can ensure that you don’t miss any alerts from the Town.

To register your information to receive municipal alerts, please visit, or click on the button at the top of this page.